# Alejandro Martinez — Staff & Product Engineer Los Angeles, CA · 10+ years experience · Twilio SIGNAL '26 speaker > Staff-level engineer and product-minded technical leader. Deep experience > building AI, messaging, and customer-experience platforms — contact centers, > in-app messaging, SMS, voice, and real-time support at scale. - Email: hi@alejandromartinez.soy - LinkedIn: https://www.linkedin.com/in/soyalejandrom - GitHub: https://github.com/alejandrom2 - Site: https://alejandromartinez.soy - Resume: https://alejandromartinez.soy/resume This page is a plain-markdown rendering of https://alejandromartinez.soy intended for AI assistants and other agents that prefer structured text. --- ## Highlights - **10+ years** of software engineering experience - Currently powering Rivian's customer experience platform across **175,000+ vehicles** - Led delivery of an AI chatbot contributing to **~12%** of new customer acquisition at Rivian - **Twilio SIGNAL 2026** speaker — "How Rivian Built a Unified Customer Experience on Twilio" --- ## Work ### Rivian — Senior Software Engineer, Communication Platform Team *Irvine, CA · Dec 2022 – Present* - Directing technical strategy and architecture for Rivian's migration from Amazon Connect to Twilio Flex, leading a core team of 6 engineers across a 4,000+ agent contact center — replatforming inside sales and delivery with migrations in progress. - Shipped AI-powered call summarization and automated disposition categorization into Flex, achieving 98% acceptance on generated summaries and reducing post-call workload significantly. - Built a versioned CI/CD pipeline that increased release cadence from monthly to weekly and eliminated manual environment promotion. - Led product and technical delivery of Rivian's AI chatbot from architecture through public launch, contributing to ~12% of customer acquisition — including conversation architecture, live-agent handoffs, routing bridge, and a GraphQL endpoint serving real-time vehicle pricing. - Leading development of Command Center, a native desktop companion app built on Electron and the Twilio Flex SDK that automates cross-app workflows and orchestrates Salesforce UI interactions for agents. ### Rivian — Software Engineer II, Speak with Rivian *Irvine, CA · May 2021 – Dec 2022* - Built Rivian's customer operations platform from the ground up on Amazon Connect, handling 4,000+ daily contacts across 7 routing queues with full Salesforce CTI integration. - Architected and shipped the international expansion of the platform across US, Canada, and Germany — including locale-aware routing, multilingual queue configuration, and regional compliance requirements. - Designed and built a service messaging platform (Node.js / GraphQL / DynamoDB / Redis) powering real-time customer communications across delivery and service workflows. - Engineered a self-scheduling backend that enabled customers to book their own service appointments, accounting for 57% of all service bookings within 60 days of launch. - Built end-of-line voice testing infrastructure used to validate communication systems on 175,000+ vehicles before delivery. ### Romeo Power — Lead Software Developer *Los Angeles, CA · Jan 2020 – Apr 2021* - Founded and led Romeo Power's internal tools engineering team from scratch — established hiring, process, and technical direction for the function. - Built a payment reconciliation system that reduced monthly financial close from days to minutes, handling complex EV battery cell procurement data at scale. - Delivered a React-based reporting framework adopted org-wide by operations, finance, and engineering teams to replace manual spreadsheet workflows. ### Freelance — Software Engineer *Remote · Jun 2019 – Jan 2020* - Built the Exponent community platform in React — grew to 2,000+ active users with 800+ verified PM and engineering interview questions, launching as the #1 product management community on Product Hunt. - Rebuilt the licensing distribution system for Slate Digital, a professional audio plugin company, replacing a brittle legacy flow with a reliable Node.js service. ### CSUN Matador Motorsports EV — Lead Software Engineer *Northridge, CA · Aug 2018 – Sep 2019* - Designed and built the telemetry system for CSUN's first electric Formula SAE vehicle — streaming 30+ data points per second from onboard sensors via a WebSocket pipeline. - Engineered remote monitoring dashboards in Grafana accessible over 4G with sub-500ms latency, enabling the engineering team to diagnose issues live during test sessions. ### Tesla — Software Engineer Intern, Energy Products Engineering *Palo Alto, CA · May 2018 – Aug 2018* - Rebuilt and optimized a multi-application deployment pipeline using Docker and Jenkins, reducing release friction for the Energy Products engineering team. - Restructured a Python/React internal service tool used daily across the entire engineering support organization. - Designed and shipped an async Python package that auto-generated REST APIs from SQLAlchemy models, accelerating API development for backend teams. ### Macy's Technology — Software Engineer Intern, Cart Abandonment Optimization *San Francisco, CA · May 2017 – Aug 2017* - Led a team of 4 interns to design and ship a mobile iOS app and web API MVP from concept to working prototype over a single internship cycle. - Ran lean-methodology checkout experiments that measurably reduced cart abandonment — iterating on UX flows backed by A/B test data across Java Spring and Node.js services. ### META+LAB (CSUN) — Back-end Developer & Scrum Master *Northridge, CA · Sep 2015 – May 2018* - Led scrum ceremonies as Scrum Master while shipping four production applications in PHP/Laravel serving CSUN's faculty and student systems — handling authentication, data access, and REST API delivery. - Integrated IBM Watson NLU into a university search application to surface contextually relevant results across academic content. - Designed MySQL schemas and ORM model logic for multi-tenant university systems handling concurrent users across departments. --- ## Projects ### Rivian AI Chatbot (2025) *Node.js, GraphQL, AI, Twilio* Led product and technical delivery of Rivian's AI chatbot from architecture through public launch — contributing to ~12% of customer acquisition. Built conversation flows, live-agent handoffs, routing logic, and a GraphQL endpoint serving real-time vehicle pricing. https://rivian.com ### Rivian Live Chat & Self Service (2023) *Node.js, GraphQL, DynamoDB, Redis, Twilio* Built Rivian's 24/7 live chat and self-service messaging platform from the ground up — powering real-time customer communications across delivery and service workflows for owners nationwide. https://stories.rivian.com/rivian-24-7-live-chat ### Exponent Community (2019) *React, Node.js, PostgreSQL* React community platform serving 2,000+ active users with 800+ verified PM and engineering interview questions. Launched as the #1 product management community on Product Hunt. https://www.tryexponent.com/ ### Formula SAE Electric (2019) *Node.js, PostgreSQL, 4G, WebSockets, Grafana* Realtime data acquisition system connected to the web via 4G for CSUN's first Formula SAE Electric Vehicle. Delivered 30+ data points per second from the vehicle's data acquisition system to Grafana dashboards used by multiple engineering teams. https://www.ecs.csun.edu/sae/ --- ## Speaking ### Twilio SIGNAL 2026 — How Rivian Built a Unified Customer Experience on Twilio *San Francisco, CA · 300-Level Advanced* https://signal.twilio.com/2026/session/3983410/how-rivian-built-a-unified-customer-experience-on-twilio ### AWS re:Invent 2022 — Digital customer engagement for automotive (AUT201) *Las Vegas, NV* https://youtu.be/-Kb2OA2U65g?t=319 --- ## Recognition ### Excellence in Connected Experiences — Twilio (2026) Recognized for building Rivian's unified customer experience platform on Twilio Flex — spanning AI-powered contact center, chatbot, and service communications. https://www.twilio.com/en-us/press/releases/Excellence-Engagement-2026 --- ## Stack - **Languages:** TypeScript, JavaScript, Python, PHP - **Frontend:** React, Astro, Vue, Electron, HTML/CSS - **Backend:** Node.js, NestJS, GraphQL, Apollo, REST - **Cloud & Infra:** AWS, Twilio, Terraform, Docker, Jenkins, Vercel - **Data:** PostgreSQL, DynamoDB, MySQL, Redis, Elasticsearch - **Tools:** Git, Figma, Jira, Salesforce --- ## Contact Open to Staff Engineering and Product Engineering leadership roles — based in Los Angeles, remote-friendly. Looking for AI-powered products, scalable platforms, and high-performing teams at the intersection of deep technical work and real business impact. - Email: hi@alejandromartinez.soy - LinkedIn: https://www.linkedin.com/in/soyalejandrom - GitHub: https://github.com/alejandrom2 - Resume: https://alejandromartinez.soy/resume